You should take this course if you want to:
The course will focus on presenting, illustrating and discussing the specific rules of luxury brand management.
Your class activities will include presentations from the professor and from guest speakers, case studies, workshops and participants groups’ presentations.
In order to apply the concepts covered in class to a real case in the luxury industry, you will analyze in groups a luxury brand of your choice.
Each session will develop a specific aspect of designing concepts for hotels and Food & Beverage businesses:
Online intro: 07 November 2022
3 days onsite full-time
18 - 20 November 2022
EHL Campus (Singapore)
3 Lady Hill Road, Singapore 258672
Special launch price for Singaporeans and Singapore residents: SGD 1,950
EHL Certificate of Achievement
Online & Full-Time, Onsite
On completion of this course, participants will be able to:
Insightful guest speakers who launched fresh hospitality concepts
Opportunities to network with other participants and guest speakers
Variety of learning formats, including team work, workshops and discussion with industry experts
Course offered by EHL, ranked #1 in 2020 QS World University ranking for Hospitality & Leisure Management Universities
All course material accessible through an online Learning Management System
Dr Florent Girardin
PhD in Management, HEC Lausanne – UNIL, 2014
This course is particularly designed for you if you are a young supervisor or manager (25-35 years old), with a minimum 2-3 years of professional experience:
EHL Campus (Singapore) will review your submitted application to ensure your qualifications are met before confirming enrollment. If needed our Admissions team will organize a short phone interview with you.
Foreign students will not need a Student Pass to attend the short course. A short term visit pass will be sufficient for countries eligible for visa on arrival. Students from other countries will need to apply for a visa beforehand. If temporary travel restrictions are in place at the time of the course, students will be able to postpone their participation to a later date.
Price: SGD 2’400
The price includes the tuition fee, access to learning material, reference book, lunches and coffee breaks, one orientation evening, transportation in the morning and evening from-to the nearest MRT station, front office support for the duration of the course.
The short course fees will be secured by a Fee Protection Scheme.
Participants will be able to pay their fees using the global payment solution Flywire.
Special Launch Price for Singaporeans and Singapore residents: SGD 1,950.
Online & Full-Time, Onsite